I have come to realise over the past few busy months that I need to better market myself as the “designer of a different kind” that I really am. I am becoming tired of the day to day design jobs that I am asked to do such as kitchen and laundry renos or selecting furniture for a new home and more and more interested in doing consulting jobs that don’t have definite beginnings or ends and seem to spiral from just a few hours of creative direction into 4 or 5 weeks of work.

Whilst I have been booked for all sorts of jobs recently I guess that am finding that I always get more personal satisfaction from the more offbeat non specific jobs design projects that I do…the ones that start as a little “can you help me pick some colours for my brand and the next thing you know I am sourcing old glass bottles from antique stores and tying them on to the ceiling with rope from my dads old farm while ordering wallpaper from italy and sticking stamps from the op shop all over the wall and wondering how this job spiralled into a full blown creative collaboration between myself and my new found client friend.

I am also tired of trying to explain myself and the work that I do to people who have no creative soul. I get asked to pinpoint what is “my style” which I find such a frustrating and pointless query, usually made by people who have no style or concept of creativity at all.

Trying to explain my favourite style or what the theme of my home is, or even just to describe my work in 1 sentence when the work that I do and what I strive to achieve for clients is so varied that I struggle to accurately even describe my job when people ask what I do for a living.

xox

Haley